People crave power because they want attention and recognition. Power is a means, just like money.
Their passion is for the goal. People who see power or money as an end in itself do not live, they simply exist. If you do not realize that you are the power – that you are enlightened – then you crave power. If you do not have talents, love, or passion, or if you are not innocent and childlike, then you will crave attention and recognition.
Just as some politicians, you will crave power. If you have no talents and you are not contributing substantially to society such as an artist, a scientist, an Art of Living teacher, or a volunteer – then you will hunger for power. If you do not have a love or a passion to help transform society, then you will be hungry for power. If you are not innocent and childlike and do not have a sense of belongingness with the whole world, then you will be hungry for power. True power is the power of the spirit. Real confidence, strength and happiness all spring from the spirit. The one who knows this and has this will not crave power at all.